Features Designed for Growth & Scale
Discover how NX CRM transforms WhatsApp from a chaotic mobile app into a structured, automated, and collaborative customer acquisition engine.
WhatsApp Cloud CRM
Direct Meta Graph API integration with zero markup fees.
Organize incoming conversations like a professional CRM. Centralize contact records, custom attributes, tags, notes, verified message templates, and real-time delivery receipts.
Multi-Agent Shared Inbox
Collaborative customer messaging with role permissions.
Empower your sales and support team to handle customer chats from one shared interface. Assign chats, leave private internal notes, and track the 24-hour customer service window timer.
Visual Workflow Builder
Drag-and-drop automation without code.
Build intelligent multi-branch customer journeys. Trigger on incoming keywords or ad clicks, check contact tags, inject dynamic delay nodes, dispatch interactive quick replies, and invoke outbound webhooks.
AI Auto-Replies & Agents
Contextual drafts powered by Gemini & OpenAI.
Bring your own API key to empower agents with intelligent one-click drafts, automatic conversation summaries, intent classification, and grounding against your internal business Knowledge Base.
Visual Pipelines & Kanban Deals
Track sales opportunities systematically.
Turn chat interactions into revenue. Move leads across customizable deal stages on drag-and-drop Kanban boards, track deal values, and organize contacts by interest tags.
WhatsApp E-Commerce & Checkout
Order confirmations and in-chat Razorpay payment links.
Convert product interest into paid transactions right inside WhatsApp. Generate dynamic UPI and credit card checkout links with Razorpay and trigger automated order dispatch updates.
Operational Analytics & Reports
Real-time metrics on team speed and message volume.
Monitor team performance metrics: First Response Time (FRT), resolution rates, conversation volume trends by hour and day, broadcast delivery delivery rates, and agent workload distribution.